Community Entry: The Step Most People Underestimate

Community Entry: The Step Most People Underestimate

Why the most well-designed study can still fail before the first question is ever asked Most field projects do not fail in analysis. They fail before the first question is ever asked. I have watched it happen. A research design that is rigorous on paper. Ethics...
The Moderator Is the Instrument, Not the Guide

The Moderator Is the Instrument, Not the Guide

Why your discussion guide is only as good as the person holding it and what weak moderation actually costs In qualitative research, the FGD guide is not the instrument. The moderator is. Two teams can run the exact same discussion guide, with the same participants, in...
We All Became Qualitative Researchers by Accident

We All Became Qualitative Researchers by Accident

What a book read-a-thon revealed about how researchers actually find their method — and the mentor question that decided mine Last weekend, I sat in a read-a-thon for a qualitative colleague’s book (The Qual African by Mpho), reviewing a chapter that asked every...